The fashion/design world at times can seem so dictated by singular creative processes’, social happenings, moods, shifts. Perhaps even happenstance. And maybe it is, in part. But, in the larger sense, trends are determined by institutions and then followed thereafter by the designing houses and then finally the world at large. Fashion is a business like anything else and must conform in a sense. Trend forecasts are dictated to the consultants and designers before the collections are birthed and made accessible to the public. Hence, the unearthing of “the fad.”
2017 has unleashed the most natural of all shades, symbolic of new beginnings. “Greenery” is the name official and Pantone Color Institute has delegated it as such. This is nature’s neutral. As people are drawn to cities and urban living more and more, there is a craving for the physical beauty of the undisturbed world, a tranquility in the solitude it provides. Green is also life-affirming. It springs forth year after year, in all its finery. There is a vitality in the shade unlike any other. We welcome this new year with all it represents, with its moods and attitudes, pendulums and metamorphoses’, as it serves to represent a global map of where we are heading, ripe with creation and a wellspring of hope bringing new ideas and perspectives to the forefront. 2017, we welcome you!
“Green is the prime color of the world, and that from which its loveliness arises.”
-Pedro Calderon de la Barca
Attribution to Koket, Pantone, In Style, Gloria’s Mood, Dolce & Gabbana, Sidewalk Hustle